3/30/2023 0 Comments You tube dodo![]() ![]() In 2018, The Dodo doubled down on creating new IP and developed over 10 original show series, which were distributed across YouTube, Facebook Watch, Snapchat and IGTV. But more importantly, if our community is able to take an action or learn something new, or if we've helped someone become an animal lover, that's the most rewarding aspect of the stories we tell. We want people to leave our content with a new understanding of the wide range of animals' personalities, to feel hopeful, to have fun, and to bond with other animal lovers that make up our ever-growing community. Our audience has come to love and expect this as we've expanded into new formats and shows. The Dodo tells share-worthy stories that tap into human emotions and showcase animals as protagonists in their own narratives. The Dodo's goal is to entertain, make people feel connected to animals, and make viewers feel good about the world. across all our social channels and website. We reach 110M+ pet owners every month in the U.S. The Dodo is a media brand that puts a spotlight on the deep connection between animals and humans through highly engaging, inspirational content. We've proven our ability to tell both inspiring and entertaining stories that not only put animals at the forefront but bring positivity and joy to consumers' social feeds. Our social presence has grown organically across all platforms, with monthly video views averaging 2.5 billion views and consumers spending over 1.1 billion minutes watching our content every month. We are proud to be the #1 media company in the world by social engagement, most-loved publisher on Facebook (by "love" reactions), and #1 animal brand for views and engagements on Instagram, YouTube, Twitter, and Facebook. In 2018, The Dodo truly dominated not only the pet and animal landscape, but also media and entertainment more broadly on social. Our audience is everyone who loves animals, from people who are obsessed with their pets all the way to people dedicating their lives to making the world a better place for animals. We're committed to creating fun, entertaining, emotional, animal-related content - everything from cute viral videos to heartwarming rescue stories and meaningful advocacy pieces. The Dodo is the #1 digital media brand in the world for animal people, owning the animal category across social platforms including Facebook, YouTube, Instagram, Twitter and Snapchat.
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